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Yes Watch Equilibrium Collection

Introducing the Equilibrium.

After years of development our new watch collection, the Equilibrium,
is about to see the light of day. The first batch of production watches is
scheduled for delivery early Fall 2017. It is very exciting.
To fund the mass production we are for a limited time offering a great
introductory deal through Indiegogo. Check out this link to read more
about the watch collection and reserve your own for delivery.
Tell a friend, help us spread the word.

Yes Watch Titanium Collection

Bidding a fond farewell.

Changes in parts availability and manufacturers took away the ability to
just produce more of the same. Once you tear into the module, it makes no
sense not to do everything you want. Check out the deals below to secure one
of the last classic YES watches ever produced for your wrist.
We will of course service them for years to come.

A700.3 YES The Luna - Duo Finish - 0.1 CT Moissanite Stones

LUNA #A700.3


CLOSEOUT $245.00

only 1 left


A702.3 YES The Black Luna - IP Black Duo Finish - 0.1 CT Moissanite Stones

LUNA #A702.3


CLOSEOUT $295.00

only 3 left


A724.3 YES The Luna Rose - IP Rose Gold Duo Finish - 2.2 CT Moissanite Stones

LUNA #A724.3


CLOSEOUT $495.00

only 2 left


A730.3 YES The Luna - Duo Finish

LUNA #A730.3


CLOSEOUT $165.00

only 1 left


A732.3 YES The Black Luna - IP Black Duo Finish

LUNA #A732.3


CLOSEOUT $215.00

only 1 left


A734.3 YES The Luna Rose - IP Rose Gold Duo Finish

LUNA #A734.3


CLOSEOUT $215.00

only 1 left


L103.4 YES Kundalini 4 - The KUNDALINI - Mirror Finish



CLOSEOUT $425.00

L104.4 YES Kundalini 4 - The KUNDALINI - Satin Finish



CLOSEOUT $425.00

N201.4 YES Inca 4 - The Inca Duo - Yellow Gold Plating, Brushed Titanium

INCA #N201.4


CLOSEOUT $395.00

N203.4 YES Marine INCA - Rose Gold/Blue Finish

INCA #N203.4


CLOSEOUT $445.00

N207.4 YES Inca - Solunar Bezel - Titanium/Black-Rosegold

INCA #N207.4


CLOSEOUT $495.00

T600.3 YES Tati - The Tati - Duo Steel Finish

TATI #T600.3


CLOSEOUT $195.00

only 9 left


T602.3 YES Tati - The Black Tati - Black IP Duo Steel Finsh

TATI #T602.3


CLOSEOUT $245.00

U103.4 YES Zulu 4 - The Marine ZULU

ZULU #U103.4


CLOSEOUT $475.00

W407.4 YES The WorldWatch II  - IP Rosegold / Black

WW II #W407.4


CLOSEOUT $345.00

Yes Watch Equilibrium Collection

What is time keeping all about?

Beyond the constant ticking of hours, minutes and seconds lay deeper rhythms that truly propel life on the blue planet. Albeit efficient and universal, it is also a very simplistic approach to time. It thinks you and me and everything else is a machine. It seems like something was left out. Solunar time was left out.

There must be a gazillion time keeping frequencies vibrating through the universe. When you dig into it, you'll find that different cultures, religions, tribes and peoples evolved their own interpretations of time, but sunrise and sunset, moon rise and moonset, and the passing of the heavens above were always at the foundation of it. The Mayans pegged their calendar to the Pleiades because it coincides with the nine-month pregnancy gestalt of humanity. The Gregorian calendar begins the year the day after they claim Jesus was circumcised. Equinoxes, solstices and cross quarter days are mostly ignored by calendars, albeit very much alive in the human psyche.

They teach us to tell time when we are like 5 or 6 years old, and we never really think about again. It seems so settled, so final, so easy. If, however, you lift the lid off the history of time keeping and watch making, you'll discover thousands of years of the most fascinating evolution. No stone was left unturned trying to find an accurate way to tell time: When to meet, when to leave and how to plan for it effectively.

The daily passing of the sun was the primary time keeper, the keeper of the day and night. The moon was the firm second as it tallied the longer cycle of 29.53 days. The 7 days of the week came about as roughly one quarter of this cycle, the four directions. Finally, the solar year clocked in at 365.24 days, and with its seasons, completed the circle of life.

The Platonic Year, or The Precession of the Equinoxes, was one of the oldest cycles known to our forefathers of time. There is a slight wobble in the earth's axis, caused by an unequal gravitational pull of the sun and the moon. One wobble takes about 25826 years and consist of 12 zodiacal ages. During this period, the Earth's axis will have pointed to each zodiac constellation in turn.

The challenge at the core of creating any calendar lies in the hard fact that the daily rotation of the earth, the monthly cycle of the moon, and the solar year don't really sync up at all. They all spin on their own cycle. Follow one and the other two go out of whack. Tricky, to say the least. The leap year is how most of us have heard about it. These are complex algorithms. You cannot help but have your mind blown when you realize the understanding Babylonian astronomers had garnered of the heavens above millennia ago. Without a telescope, without a computer, without the ISS. Wow.

At the end of the day, only one star proved to rule all time keeping. There wasn't a single calendar system that survived unless it aligned itself with it. That star was the sun. Turn that thing off and you can kiss everything goodbye. The Gregorian calendar hitched itself to winter solstice in the most curious way. The Chinese New Year starts on the second new moon after winter solstice. The Persian calendar reckoned the beginning of the year at spring equinox. Stonehenge sees a big celebration every winter solstice. The list goes on and on.

World domination, however, has only been accomplished by the Gregorian calendar. A staple since 1582, when Pope Gregory chopped 14 days off the Julian calendar to sync it with the sun into infinity. Man had to yield to the true God. The light you see represented in all religious symbolism is the sun. We simply have to own it for ourselves, remake it in our own image. It is who we are.

It is interesting to note that the Gregorian calendar doesn't recognize a single natural time event. It is all a memorandum of religious and political assertions. One can wonder how such a time-keeping system would affect the behavior of world society, for better or for worse.

Yes Watch Equilibrium Collection

Born on a beach in St. Bart's.

Even though watches and time keeping and calendars had fascinated me for as long as I could remember, my impetus to get into the watch business came one bright sunny day while roaming the Caribbean for a few months in the glorious Anno 1995. I simply wanted to know when the sun would rise the next morning, planning for a beach walk at the first rays. My gleamingly beautiful Rolex Submariner was of absolutely no use at all.

So I decided to make my own solunar watch. A watch that would show me times for sunrise and sunset - it couldn't possibly be that difficult, could it? I was wrong. There is a reason the mechanical watch never tackled this question: that very technology simply isn't capable. Those whirring wheels and magical tourbullions look like a million bucks, but they are dinosaur smart.

It was made abundantly clear over lunch at the Basel Fair in 1997. An engineer with Glashutte had kindly accepted my invitation on a bright sunny spring day. After speaking for a couple of minutes he smiled, cut me off and stated that if I wanted to put all that sun and moon data in a mechanical watch I would need a back pack. We laughed and had another beer.

On the same trip I was lucky enough to get a meeting with the head curator at the world renowned watch Museum in La Chaux de Fonds. After talking for a while, I curiously asked her where the 24-hour time keeping came from? What it stands for? Without a missing a beat she answered: I don't know. I was blown away. The world runs on a 24-hour time system and not even the elite could tell me why. I think my commitment to the task at hand was cemented in that very moment.

A few years earlier, I had listened to a lecture by Jose Arguello about the Mayan Factor at the Open Secret in San Rafael, California. Although parts of his speech were so cosmic they flew way above me, the fact that there was a disconnect between the Gregorian calendar and natural cycles of the sun and the moon hit home.

By 1999, my time-keeping plot was most certainly thickening and deepening into realms and spaces rarely visited by modern consciousness and history. I was hooked.

Yes Watch Equilibrium Collection

Reaching Equilibrium.

Perfection is an endless pursuit. When you set out to do something as daunting as rethinking time-keeping nothing is as easy as it sounds. If there is a barrier, you will discover it. After years of development, our new titanium YES watch collection Equilibrium will be available for your wrist early Fall 2017.

We have listened intently to suggestions from a wide range of customers, from watch connoisseurs, astronomers, world travelers, photographers, pilots, cinematographers, military personnel, outdoorsmen and backpackers alike, we have heard plenty of good advice. Even though the Equilibrium is founded on the same solunar platform of timekeeping as our previous YES watch collections, it has been improved throughout. From the case design and construction to the application of algorithms, from the LCD design and accuracy to a rechargeable lithium battery power capability, it offers operational improvements and enhanced insights of time. To the minute time data of civil, nautical and astronomical twilight has been added. Complete time data for ten cities is held in memory at any given time. It speaks seven languages, and has a host of other refinements.

We are quite happy and proud of the Equilibrium. Your wrist will have the final say. We hope you will think the same. Thanks for your time!

Check out this link to learn more.

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