 
		 
		A close-up photo of the wire bonding that connects the chip to the PCB.
Back in 1999 when we got started there were dozens of quartz and mechanical movements one could buy off the shelf. Hours, minutes and seconds, perhaps a date. Ready to go. Just place the order. Today there are hundreds of them available.
But I wanted more. I wanted the essential cycles of the sun and the moon, the natural measures of time. Times for sunrise and sunset to start with.
Then as now, no off the shelf movement exists that captures these moments in time. Why? Because they are governed by complex time cycles that depends on latitude, longitude, time of year, TZ and DST. Mechanical and quartz movements are simply not capable of capturing this data. One must engage chip technology to solve this puzzle.
We had no choice but to build a movement from scratch. To date we have spent way into six figures on the development of this one of a kind movement. It knows time like no other.
 
		What astronomical algorithms looks like on paper. Latitude and longitude are critical for accurate calculations.
To calculate time for sunrise and sunset anywhere anytime, one must employ astronomical algorithms. The only technology that can independently decipher these algorithms on your wrist is chip technology. These cosmic cycles have been known to astronomers for millennia. Google the Antikythera mechanism for an interesting back drop and insight.
Jean Meeus, a Belgian astronomer, is credited with writing them for the modern age in 1979. Thanks to him and NASA for sharing them.
On top of these algorithms, we laid our programming for 650 cities, 24 time zones in 15-minute increments, coupled with the myriad of DST standards that exists worldwide. Both TZ and DST borderlines follow geographical borders and this must be considered in order to get correct calculations. The watch calculates time for the next 24 hours at midnight. Your personal settings are kept in memory even if the battery goes flat.
In addition to Sun data, we added Moon data, City data, multiple of alarms, a stopwatch, electronic compass and a range of setting options.
 
		A close-up of the V7 IC from Epson. It has a large memory, a large LCD display drive and low current consumption. Actual size is about 4mm.
 
		The chip sits at the center of a web of fine metal wires connecting it to over 100 pads to on the PCB.
Through a microscopic process, the chip is connected to the PCB with wire bonding. The over 100 tiny contacts in the chip bonds to the PCB that holds all the components and runs the LCD and watch operations. Once bonded, the chip is sealed forever with black epoxy.
 
		A detail showing the miniscule layout of the PCB. The test jig for the operations has over 4000 points for testing of the PCB.
 
		The PCB has 4 complex layers of circuitry. The bonding connects all the components and functions for the watch operations.
 
		The LCD has two thin layers of glass with segments in between them. The chemical in the segments turn on when electricity is applied. Each segment represents 7.5 minutes.
The LCD screen was designed to interact with our programming to display the time data in a circular 24-hour format. To reflect the daily and seasonal changes of the sun and the moon as they happen. The LCD has 1094 segments in it. Pretty sure it is the most complex LCD ever manufactured. Still, it is very power effective.
The width on the contacts around the 3 edges is only 0.46 mm and offers effective use of space while still allowing maximum connectivity between PCB and LCD.
 
		A close-up of the 24-hour stem.
A Swiss Ronda quartz movement where we slowed the 12-hour hand down to 24 hours, run by the master chip. To display a view of day and night only, a 24-hour watch makes sense. One hand that sweeps the dial once, tracking the suns path across the sky.
The wrist offers a tiny spot for a watch. The V7 measures in at 46x16mm with the lugnuts nested close to the case for a comfortable wear. The titanium makes it surprisingly light. Case drawings are done to exact standards. It takes a huge number of components to put this watch together. Considering all that it does, it is actually a lean and mean time machine.
The module consists of multiple components that stack together into a tight unit. Every single one of the parts modified or custom made.
 
		The metal harness holds the LCD screen firmly in place. The polarizer, backlight and analog hand movement are held in place by the back of the module. Three rubber contact strips provide the connection between LCD and PCB.
 
		The main components that go into the module.
 
		The PCBs are printed out in sets, after which the chips are bonded onto it.
 
		The case drawing is done to +/- 0.1mm tolerance. Cases constructed to 10 ATM water-resistance.
 
	Readability has been key to bring forward the complexity of time shown in an intuitive way. The tritium tubes combined with super luminova LUME provides for a crisp nighttime readout. Built to pass T25 standard. Basically, it means less than 1 Gbq radio activity.
 
		The exterior coil in the charging bed and the interior coil in the case are aligned for maximum charging efficiency.
Powering a timekeeper has been a challenge since the dawn of time. Many things were tried: the sun, fire, water and sand, among them.
The V7 needs a steady supply of electric power; and the custom made wireless charging system does just that. The internal coil mirrors the coil in the charging bed. When charging, the distance between them is 2mm for maximum efficiency. On a full night of charging, you'll get up to 3 months of battery charge. Battery life depends on usage and age. Manufacturers spec is about 2 years, but if kept charged and cared for, my experience is that they last longer.
 
		The bed provides wireless charging. The charging level is shown in the LCD.
 
	Complications: A word that holds great mystique in the watch-making world. It applies to free-standing wrist watches. Basically, every new and different thing the watch can do that relates to time is counted as a complication. Vacheron Constantin holds the world record with 57 complications built into a marvelous pocket watch that has a watch face on two sides. For a mere $8 million it can be yours.
Hours, minutes and seconds, for example, count as one complication. Sunrise and sunset count as two.
Just for the hell of it, I counted the number of complications we got in the V7:
For reference the Rolex Submariner has 5 complications.
 
		This screen shows key settings and readouts in the LCD. The dot matrix has segments sized at 0.1x0.1mm to form and shape letters and digits.
 
	My two V7 watches arrived this week and they are stunning! 
		The attention to detail is impressive, the operation is 
		flawless, and I love the color combinations (WS-5B w/blue 
		AM/PM bezel; WB-5B w/yellow symbol bezel). Thank you 
		for bringing this project to fruition! You've had to work 
		through many obstacles during the last year, and the quality 
		product that you delivered is a testament to your dedication 
		and high standards. All the best to you and your team in 2021!
		
Michael
Hi Bjorn,
		I am loving the new V7, it is a truly worthy successor to the 
		Zulu 4.0 and the Equilibrium.  I am still awaiting the 5-link 
		titanium band for it, but I must say the blue and white nylon 
		band with the blue watch face looks sharp as hell!
		I must give my thanks to you for your perseverance in seeing 
		this watch through, it took a while to come to fruition but it 
		was most definitely worth the wait!  I especially like the hour
		hand on the new V7, it is amazingly accurate throughout 
		the 24 hour cycle and is still reading accurately after a 
		month with no adjustments.  And the tritium tubes look 
		awesome at night!
		Truly yours,
		Kevin
Bjorn,
		I received my World Watch V7 today.  It exceeds
		expectations, even considering I'm a return customer
		and loved my Zulu.  Spent most of today playing with
		the new watch.  It's thicker than expected, it's a big
		boy, love it. And, it's very light given
		it's bulk.  Nicely done.
		Pete
Hi Bjorn,
		I received the watch!!! And I am loving it! It is amazing. A 
		piece ofart!  I wanted to congratulate you for your V7 project! 
		And thank you for your constant support and fast answers.
		Thank you very much.
		Pablo
I just got the watch this morning.  I was expecting it to be 
		bigger and much heavier, I was shocked!  It is so awesome! 
		I can't believe that you were able to pack so many useful 
		features into such an artistic masterpiece!
		Timothy
Thank you so very much for your vision and creative drive, 
		you have created a masterpiece!
		John
Hi Bjorn,
		Received the V7 yesterday. Watch is amazing. Great job.
		Steven 
Bjorn,
		Many thanks to you and your team, for making this. Winter 
		Solstice and Grand Conjunction is so dynamic.  For me, your 
		new design's completion and arrival have made these 
		astronomical events all the more meaningful to me.  Your 
		V7 is one of a kind.
		Kevin 
Dear Bjorn,
		I just received the two V7 watches today and they are 
		stunning!  The attention to detail is impressive, and I love 
		the color combinations.  As soon as I remove a few links 
		from the bracelet, I'll start wearing one of the watches and 
		gain some hands-on experience.  Thank you so much for 
		bringing this project to fruition!  You've had to work through 
		many obstacles during the last year, and the quality product that you delivered is a testament to your dedication and high 
		standards.  All the best,
  
		Ray 
A quick note to let you know it has arrived. Everything came 
		in good order, I wasn't inconvenienced by having to pay 
		additional taxes on it (although you never know with these 
		guys - I could always get a letter in the mail next month....). 
		Holy Moly what a handsome watch! The black dial/body/
		bracelet is sexy as hell. It's hard not to compare and contrast 
		it with the version 2 that I have. Maybe I'll write my 
		observations and take a few photos of it later. 
		Kind regards and stay safe,
		Charles
I received both watches yesterday.  My sincerest thanks for 
		your attention and service.  The V7 is phenomenal.  Despite 
		its size and width it sits directly on top of the wrist and the 
		silicon band is ultra comfortable.  Stay safe and healthy 
		Bjorn.
		Sincerely,
		Rick
Hello Bjorn,
		I just wanted to let you know that I have well received my 
		WorldWatch, and have been wearing it since then.It is 
		gorgeous and looks even better than in pictures. I love it!
		I found out about it relatively recently and have spent quit
		some time avidly reading about it. It is really interesting to 
		learn about the story of its development (both this particular 
		V7 model and the evolution of the Yes Watch through the 
		different iterations).
		I really like the choices you made for this final version!
		Even though I feel like this is the ultimate model and I cannot 
		think of anything to add nor to remove, I am now a convert 
		and will keep an eye out for your next campaign!
  
		Best wishes,
		Romain
		PS: I fall into the category of outdoorsmen. Being a wildlife 
		biologist and often observing nocturnal and crepuscula
		creatures, I had been looking for a timepiece that would 
		indicate at a glance moon phases, rising and setting times,
		twilight periods. The WorldWatch delivers it beautifully. :-)
Hi Bjorn,
		It just arrived 2h ago, after a week stuck at EU customs, look 
		at that beauty!!! it is perfect,  size, weight, style etc..., it fits 
		perfectly on my tiny wrist.
		Now I'll be diving into the manual and play with all the new 
		features.
		To summarize... I love it 
		Thank you for all 
		Jerome
Among my watch collection is a YES WorldWatch V7. It truly
		displays the most comprehensive and practical horological 
	   picture with just a brief glance. The amount of horological 
	   data (both Astronomical and Man-made) that this watch is 
	   capable of displaying staggers the mind.
	   The rechargeable battery easily lasts two months between 
	   charges, and would probably go to three. Then just pop it on 
	   the clip charger overnight, and you are good to go for another
	   quarter.
	   Bjorn is an absolute pleasure to deal with. Honest and
	   reliable to a fault. There are not many watch companies in 
	   existence today where one may speak directly with the 
	   President of the company to offer suggestions for product 
	   improvement, or just to converse about the subjects of 
	   Astronomy and Horology.
	   Among my collection of some very high-end German and 
	   Japanese watches, it is far and away my YES watch that 
	   receives the most wrist time.
	   Jim Clement
	   
This is a wonderful elegant and fantastically functioning 
		watch.  I use it as an art piece as well as checking it b4 
		leaving the house.  Thank you for making this for us and 
		hope that you do make $$$.  I wish I had friends who would 
		accept this as a gift or wish to buy it outright.  I try...
		Again thank you for sharing your talents with the world.  
		This watch truly adds to the wonderment of all of everything. 
		Thank you.
		Greg 
		PS: I do await your next project.
Bjorn,
		I just got my watch from the Drop. This is an absolutely 
		gorgeous work of art. I really love it. I mentioned that I'd had 
		one of your watches on my wishlist for many years and I'm 
		so glad I pulled the trigger. I feel like I'm going to run the 
		battery down extra fast for the first several months because 
		I keep messing with it. I'm really enjoying the ability to look 
		up twilight hours, and all the extra data in it's memory. It's
		really just a joy to use and wear. I'm amazed at how light it 
		is. The photos really do not do it justice.
		(I'm mostly copy/pasting this in as a review as well.)
		-Andy
Hello Bjorn,
		
		I have been meaning to write you since I received my new V7 
		Yes Watch, bought for me by my family for Christmas 2020. 
		The watch did not arrive in time for Christmas, which had 
		been expected, because good watches take time, right?
 
		
		The time taken by my new V7 was simply the amount of time 
		it takes to get a good watch from South Africa to Victoria.
 
		
		When it arrived I spent some time just admiring its color and 
		checking to see how much the face and its buttons, etc, 
		resembled my old watch. Since getting the watch I think we 
		have had just one daylight savings time shift, which 
		happened automatically without my even thinking. (That had 
		not been true for the old watch for reasons I think you may 
		remember).
 
		
		I take extravagant care of my new watch. I have not yet got t
		o the point of being able to ignore it. I think I never will get to 
		that point.
 
		
		Thank you for making such a super watch. Keep me notified 
		of any new developments.
 
		
		Yours, Bill 
Hi Bjorn, 
 
		I just wanted to let you know that I received the watches.
		They look mighty fine I must say - as always I should add. 
		Kudos to you for work well done work. You truly have created some special with the Yes Worldwatch.
 
		Hygge,
 
		Kent
Hi Bjorn
		
		The v7 has arrived and I've been wearing it for a few days 
		now. I have to say, I love it!
		The readability and extra information on the display is 
		wonderful.
		I think I prefer the deliberate feel of the ratcheted bezel.
		I couldn't believe what I was seeing when I stumbled upon 
		the compass. I just wasn't expecting it, nor the auto hand 
		movement in general. To be honest, I didn't pay a lot of 
		attention to the specs prior to purchasing. I trusted that it 
		would be an improvement on the previous versions that 
		already loved, and it was.
		WorldWatch. It's beautiful.
		Well done and thank you Bjorn. It was well worth the wait!
		Best,
 
		Eddie
 
	The 3 main shareholders in the YES watch company having a toast at Solsiden Restaurant. If you make it to Oslo during the summer it is worth a visit. www.solsiden.no